Partnership Practice

Founder and Principal, Beacon Velocity Group
Fintech, Marketplace and Platforms

Founders and operators whose growth runs through a partner often know partnerships are the path, but they lack the process, playbook, or system to make it produce revenue. That is the gap Sheena closes.

She has run every function that makes up a partnership: commercial operations, quota, P&L, negotiation, and product marketing. She has also sat on both sides of the table, as the business needing distribution and as the platform deciding who gets access. That range is my point of view: I know what to pressure test before a partnership breaks, whether that is the terms, the internal alignment, or how it goes to market.

She has spent two decades proving this at PayPal, Citi, American Express, and Goldman Sachs, building the programs, teams, and operating systems that did not exist before her.

She built Beacon Velocity Group to bring that same range to founders and operators, as both advisor and operator, building the strategy, closing the right deals, and putting the operating model in place so the partnership runs without depending on them for every decision. If that is where your business is, she would like to hear what you are seeing.